Common iPhone Customers Waste $40 on Apps in 2016

Zoey Chong wrote on CNET: “iPhone customers within the US are spending an increasing number of on apps and in-app purchases. Spending climbed to a median of $40 per particular person final 12 months, in line with analysis launched Monday by Sensor Tower. That is up from $35 in 2015. Gaming continued to paved the way, accounting for greater than 80 p.c of Apple App Retailer income within the US. Spending in that class elevated from $25 on common per particular person in 2015 to $27 final 12 months. This will not be the most important shock, on condition that 2016 witnessed the rise of Pokemon Go, which crossed $1 billion in income worldwide final month.” (cnet.com)

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